Advertising

Makaan.com Launches ‘ClickPay’

When it comes to online advertising, Google’s Adsense comes first in everybody’s mind for its core technology of displaying contextual ads. Makaan.com, a rapidly growing Indian property portal has launched ‘ClickPay’ for property dealers and agents who wish to advertise on their website. ClickPay is dynamic advertising service which with help of different tools can

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AOL.in To Spend Rs 10 Cr In Advertising; Yatra Goes To Leo Burnett; Lodestar To Handle Monster Asia

AOL’s Indian portal – AOL.in – plans to spend about Rs 10 crore ($2.4 million) in Indian advertising which includes online and mass media. The company has appointed Madison Media for its media duties and Saatchi & Saatchi for the creative duties, reports Agencyfaqs.com. The account will be serviced from Bangalore. Exchange4media reports that Yatra.com

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Why Your First Online Business Should Be Google Adsense

Since its launch in 2003, the Google Adsense program has revolutionized web publishing, translating visitors’ clicks into money, turning blogs and websites into money making machines for millions of website owners. The Adsense program is a big revenue generator for Google, too. The company earned some $2.7 billion in Adsense revenues last year. If you’re

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