Retail Terms: Must Read

Scrambled merchandising The offering of merchandise not typically associated with the store type, such as clothing in a drugstore.
clip image002
clip image003
clip image002
variety The numbers of different merchandise categories within a store or department.
clip image003
clip image003
clip image002
vertical integration An example of diversification by retailers involving investments by retailers in wholesaling or manufacturing merchandise.

assortment the number of SKUs within a merchandise category. Also called depth of merchandise.
clip image002
clip image003
clip image002
Catalog retailing Non-store retail format in which the retail offering is communicated to a customer through a catalog.
clip image002
clip image003
clip image002
Category killers or category specialist A discount retailer that offers a complete assortment in a category and thus dominates a category from the customers ’perspective. Also called a category specialist.
clip image003
clip image003
Close-out retailer Off-price retailer that sells a broad but inconsistent assortment of general merchandise as well as apparel and soft home goods, obtained through retail liquidations and bankruptcy proceedings.
clip image002
clip image003
clip image002
Convenience store A store that provides a limited variety and assortment of merchandise at a convenient location in a 2,000-to 3,000-square-foot store with speedy checkout.
© 2005-2014 Goelji.com. About | Contact | Advertise Here | Privacy | Terms | Top
powered by IndiaLinkers InfoTech