Story archive for ‘Retail’

Retail Terms: Must Read

Multi attribute attitude model A model of customer decision making based on the notion that customers see a retailer or a product as a collection of attributes or characteristics. The model can also be used for evaluating a retailer, product, Read full story…

Retail Terms: Must Read

demographic segmentation A method of segmenting a retail market that groups consumers on the basis of easily measured, objective characteristics such as age, gender, income and education. fashion Category of merchandise that typically lasts several seasons, and sales can vary Read full story…

Retail Terms: Must Read

Multi-channel retailer Retailer that sells merchandise or services through more than one channel. share of wallet The percentage of total purchases made by a customer in a store. Shopping bots Computer programs that simply search for and provide a listing Read full story…

Retail Terms: Must Read

Retail chain A firm that consists of multiple retail units under common ownership and usually has some centralization of decision making in defining and implementing its strategy. Services retailer Organization that offers consumers’ services rather than merchandise. Examples include banks, Read full story…

Retail Terms: Must Read

Retail Terms: Must Read

Conventional supermarket A self-service food store that offers groceries, meat, and produce with limited sales of nonfood items, such as health and beauty aids and general merchandise. Department store A retailer that carries a wide variety and deep assortment, offers Read full story…

Retail Terms: Must Read

Scrambled merchandising The offering of merchandise not typically associated with the store type, such as clothing in a drugstore. variety The numbers of different merchandise categories within a store or department. vertical integration An example of diversification by retailers involving Read full story…

Retail Terms: Must Read

Breaking bulk A function performed by retailers or wholesalers in which they receive large quantities of merchandise and sell them in smaller quantities. Intertype competition Competition between retailers that sell similar merchandise using different formats, such as discount and department Read full story…

© 2005-2014 Goelji.com. About | Contact | Advertise Here | Privacy | Terms | Top
powered by IndiaLinkers InfoTech